Driving Traffic To CPA Offers
Driving Traffic To CPA Offers
There are four primary ways you can drive traffic to your CPA offers. There’s free traffic, paid traffic, recycled, and viral.
With free traffic aka natural search traffic, it’s basically having your website indexed by the major search engines such as Google, Yahoo, and MSN. It’s not as easy these days, but it’s still the cheapest way to market.
Free Methods
Traffic with social media refers to taking advantage of web 2.0 sites. You can either use a direct approach by linking to the CPA offers right from the web 2.0 sites or you can use the indirect approach by creating inbound links to the web 2.0 sites. A list of some sites include Facebook, Myspace, Squidoo, Propeller, HubPages, WordPress, YouTube, Digg, Delicious, and Twitter.
Using forums is another way to get traffic because you can promote your offers directly or send them to your sites. The traffic you can obtain from these forum sites are ideal because they are more targeted.
Writing and submitting articles to major article directories can be one of the most powerful ways of getting free traffic. Writing articles can be a pain, but you can choose to outsource it if you’d like. Sites like Elance.com or Guru.com can help you to find some decent article writers. Ezine Articles or Go Articles are a couple of major sites you can submit to. Article Announcer is something you can use to automate the article submission process.
Domain name traffic is another great tactic to use along with seo. It’s basically choosing a relevant domain name that includes the keyword to what you are trying to promote. You can use a tool called the Domain Suggestion Tool for ideas or you can try to purchase expired domains at ExpiredDomains.com or DeletedDomains.com.
You can find some quality link exchange partners at Link Partners (http://www.linkpartners.com) or Value Exchange (http://value-exchange.sitesell.com). This can help your rankings as well.
Blogs are a great to use since their layouts are optimized to rank well on the search engines. WordPress and Blogger are great ones to use.
Joint Venture traffic is a quick way to promote your offers because some of the partners may have a very responsive e-mail list and that can drive some serious traffic. The only negative with this method is that it will cost you something. Check out the Warrior Forum (http://www.warriorforum.com/forum/default.asp) or you can check out a software called the Internet Success Spider (http://www.grabthespider.com/).
Using video traffic can be a powerful method if used correctly. You can create a video pertaining to the niche and submit it to several video sites such as YouTube, MegaVideo, Google Videos, Metacafe, Viddler, MySpace Videos, and many others. However, you can use a couple of different methods to distribute your videos quicker with one click. TubeMogul.com and TrafficGeyer.com will do the trick.
Using podcasts gives you the ability for your audio files to be syndicated, subscribed to, and downloaded automatically. Check out these sites to get some help with creating podcasts…http://www.christopherspenn.com/8stepguide.pdf, http://www.awomaninbusiness.com/how-to-market-your-podcast-using-apple-itunes/, and http://trafficpillar.com/podcasting.php. You can submit your podcasts to PodcastAlley and Podcast Directory.
You can drive traffic by using Facebook applications because it allows developers the ability to reach over 100 million users. This method can earn you huge amounts of money if done correctly. Check out http://www.docstoc.com/docs/4102139/Everything-You-Wanted-To-Know-About-Earning-With-Facebook-Apps, http://myofferpal.wordpress.com/2007/12/07/a-new-way-to-monetize-yourfacebook-
application-using-virtual-points-and-offers/, and http://www.whoisandrewwee.com/social-traffic/facebook-monetization-serviceuper-rewards-officially-launches/.
Paid Methods
Pay per click or ppc can be used by advertisers by bidding on relevant keywords based on your niche. Google, Yahoo Search Marketing, MSN Adcenter, Facebook, and Myspace are a few major sites you can use.
Pay Per View (PPV) or Cost Per View (CPV) is a much more targeted method because you can pop up whatever you want to promote on targeted websites and keywords. A few CPV networks are Zango.com, MediaTraffic.com, and Clicksor.com.
Publisher network traffic is where advertisers can place their text ads on thousands of websites that are a part of the contextual ad network’s publisher program. When an ad is clicked the publisher is paid a percentage of the click cost with the contextual network keeping the remaining percentage. You can use Clicksor.com, AdBrite, ValidClick, or Pulse360.
You can purchase one-way links to help increase your website ranking. Text Link Ads (http://www.Text-Link-Ads.com) or Text Link Brokers (http://www.TextLinkBrokers.com) are a couple of sites where you can buy static text links.
Co-Registration Traffic is pretty much buying leads from companies that get them from co-registration forms. You can use those leads to turn into instant traffic.
You can get banner impressions on different targeted sites. Google can even charge as low as $.25 per 1,000 impressions. You can go to Google Adwords, Casale Media, or Valueclick.
You can buy bulk advertising space or media buys for your mass advertising campaigns. Check this out for more information http://traffictacticsrevealed001.com/book.
Recycled Traffic
You can use captured e-mail addresses from people visiting your sites and redirect them back to your website through e-mail messages. If you choose to use pop-up windows for this method, it will increase your opt-in rate. Impact Pop is a really good one, http://www.coolcashezine.com/mini/impact.
Internet banner traffic is a great way to have banners point only link back to your own websites. OpenX can help you with your internal banners, http://www.openx.com.
Using surveys and polls will bring people back to your website. A couple of services you can use are PollDaddy.com and SurveyMonkey.com.
Viral Traffic
This type of traffic is usually free and is the most powerful form of traffic. The type of product or service has to be innovative, it has to be easily transferable such as an e-mail, it must motivate people to pass it onto others, the campaigns take advantage of using other peoples’ resources, and have the ability to handle future growth.
Social networking sites such as Facebook, MySpace, and YouTube have tons of traffic because of the amount of users. These sites are powerful because they’re all user driven.
There are so many methods to driving traffic to promote your CPA offers, but is there an order to this madness? If you would like an exact blueprint, a step by step, success system to truly earn money with CPA marketing, you need to investigate the Arbitrage Conspiracy when it launches October 2009. Aymen will dive deep into how he does it and also teach advanced techniques to make money quicker with less effort.
Additional Information On CPA Marketing Traffic
It can become a very expensive way of driving traffic if you do not target your traffic. Since you pay for impressions, it is essential that your ad is shown to people who are interested in your offer.
The offer is easy to convert, and you get paid a good amount for little work. All you have to do is drive targeted traffic to the companies landing page.
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